The Nigerian Pharmacist Who Invented Alabukun Drug 100 Years Ago

ALABUKUN is an indigenous brand that has persisted for 100 years in the most unlikely sector of trade for the average Nigerian: pharmacy. Alabukun powder a very popular drug in Nigeria, the world’s most populous black nation and in other West African nations. 100 years after, the brand remains one of the most resilient in Africa. Alabukun gained acceptance and wide spread use without any considerable adverts. It is cheap, easily recognizable and available in most chemist shop in Nigeria.
This popular drug is an invention of Jacob Sogboyega Odulate aka Blessed Jacob (1884-1962), a Nigerian pharmacist, inventor and entrepreneur in 1918. He was originally from Ikorodu in Lagos State but later moved to the neighbouring Ogun State.  He was just 14 when he left Ikorodu, he trekked for three months before reaching Abeokuta to establish himself.
ALABUKUN 300x172 The Nigerian Pharmacist Who Invented Alabukun Drug 100 Years Ago
ALABUKUN

 

Jacob Sogboyega Odulate aka Blessed Jacob was a Nigerian pharmacist, inventor and entrepreneur. He invented Alabukun powder
The 1910s was a period of British colonialism. In spite of all the obstacles the English imperialists placed before the ‘natives’, Blessed Jacob was able to create this brand from what served as his consulting room and laboratory in Abeokuta, Ogun State, south-western Nigeria. Without any government support and facing immense obstacles from the British colonialists who controlled all the economy, Blessed Jacob managed to create a brand that has lasted a century.
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